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Using Flash On Your Web Site

July 27th, 2010 Sam Leave a comment Go to comments

Anybody that has surfed the Internet has probably run into a good flash web site.  These users have probably played flash games, seen flash advertisements, and even worked with flash applications.   Web sites are increasingly using flash to make their websites better, and will continue to do so in the future.   I wrote this article to explain what flash is and how it can benefit the average web user.

Adobe’s flash program can be used to make fantastic advertisements, browser games, animated illustrations, and many other useful tools.   Many companies will even use flash to create things like “what if” calculators for those trying to purchase something like a house or trying to save for retirement.

The use of flash games have become extremely popular on social media sites such as face book.  These games are highly addictive and luckily free to all of their users.  Luckily, these flash games no longer shut down weak web servers and can easily be run right through the user’s web browser.   Most users will agree that the use of flash has made th Internet a much livilier place to hang out.

Many sites use flash to create a nice introduction to their web site.  A flash site with a flash intro will have the introduction play as soon as the visitor accesses the websites domain.   They are usually visually appealing and quite entertaining.  Visitors that do not want to be bothered with watching the site’s intro can always close the introduction and enter the site like normal.

Advertisements have been shown to have greatly increased click through rates with flash.  Some advertisments can even be activated through flash based mini games.   For instance, an advertisement might pop up on the screen that says shoot a duck and win a chance to win a tv.  The person would then click into the advertisement to play the game and would then be taken to the company’s website upon completion of the game.

Sometimes users may feel like they were tricked into visiting a company’s website, but in the end these ads create more sales.   Also, the average consumer should recognize that they did get to play a free game and did get a chance to win something they wanted.

Thank you for reading this article on flash sites.  If you found the article enjoyable then please add it to your book marks.


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